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Data Analysis Using Microsoft Excel
  • Language: en

Data Analysis Using Microsoft Excel

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Research Methodology
  • Language: en
  • Pages: 414

Research Methodology

For defining research problems and finding their appropriate solutions, you need to follow a structured approach. A logical series of steps need to be performed right from selecting a topic of research to report writing. Every finding needs to be strengthened by arguments, which are adequately substantiated by data. Research in management areas needs massive experimentation and data support. Management research requires more theoretical rigours and practical insights. However, not much of the available reading material provides extensive focus on management research. Yet students are required to comprehend the nitty-gritty of doing research-right from developing their project reports to fina...

Labour Laws for Managers
  • Language: en
  • Pages: 468

Labour Laws for Managers

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Basics of Tourism Management
  • Language: en
  • Pages: 238

Basics of Tourism Management

Incorporates the rudiments of tourism management for the students. This book examines the key elements of tourism - why it is an important global business and how it affects our everyday lives. It shows how the tourism industry is organized, run and managed. It is suitable for those interested in tourism.

Corporate Social Responsibility
  • Language: en
  • Pages: 534

Corporate Social Responsibility

In the contemporary debate on the modern corporation and its impact on the economy, society and nation, the focus has shifted from growth with only profitability to growth with sustainable development, which includes the stakeholders. While there is considerable debate on the corporations' obligations to civil society in the Western world, in the developing countries the debate is sporadic; the present publication is an effort to initiate a nationwide discourse on the concepts and practices of corporate social action in India.The book is divided in two sections; section one contains papers, which analyze the conceptual framework of Corporate Social Responsibility. The unique feature of this ...

Marketing Management
  • Language: en
  • Pages: 522

Marketing Management

This book is appropriate as a core textbook for Marketing Management in Post Graduate programmes including MBA. The text provides right from the basics in Marketing to Analysis and Application of Strategic Tools in Marketing Management. CORE FEATURESStructure : Six parts with 20 chaptersObjective: Make the readers to understand marketing theory & concepts and prepare them as tomorrow's marketing managers, academicians etc.,Style: Simple and lucid style to understand theory and concepts with live corporate examples.Focus: As core text book to post graduate students-MBA, M Com, M A, M Tech etc.Delighting Features (Value Addition)V Each part underlies a specific objective.v Each chapter starts ...

Financial Accounting
  • Language: en
  • Pages: 718

Financial Accounting

Management Accounting has two broad branches Financial Accounting and Cost Accounting. This book covers the first aspect of Management Accounting. Financial Accounting A Managerial Emphasis seeks to delve deep into all the aspects of Financial Accounting from a manager s perspective. The objective is to present the concepts, applications and practices of Financial Accounting in such a manner that even those readers having no prior exposure to the subject can understand its theory and practice. A manager is more interested in understanding various elements in financial statements and thereby being able to analyze and interpret the financial health of a business entity on the basis of financia...

Mr Excel on Excel
  • Language: en
  • Pages: 480

Mr Excel on Excel

Explains how to use the features of the electronic spreadsheet program, discussing topics such as worksheet design, charts, formulas, and data analysis.

WTO, India, and Emerging Areas of Trade
  • Language: en
  • Pages: 337

WTO, India, and Emerging Areas of Trade

This book is recommended for those readers and students who are keen on getting a deeper understanding on the strategic issues facing the different sectors of the Indian economy and business in the aftermath of the emergence of the WTO system and the new global economic and business order that the WTO agreements have brought about. The book will raise your strategic anxieties on India to such a great height that after reading it, you will certainly be inspired to think seriously about possible ways of enabling the Indian economy and business to achieve a more rapid global ascendance. All discussions in the book are in the context of the WTO agreements. While discussing India s past trade per...

Intellectual Property Rights
  • Language: en
  • Pages: 333