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Microeconomics: A Contemporary Introduction
  • Language: en
  • Pages: 844

Microeconomics: A Contemporary Introduction

Taking a just-in-time approach by introducing material just as it is needed to develop an argument, MICROECONOMICS: A CONTEMPORARY APPROACH, Eighth Edition, truly leads by example. In a decidedly non-condescending tone, McEachern assumes that students are already intuitively familiar with many economic concepts through their own life experiences. These life experiences are then explained to students as economic concepts with clear and interesting exposition, relevant case studies, and a clean focused design. The text's major applications take the form of case studies that are meant to be read and therefore are integrated into the flow of each chapter. With this eighth edition, the book's well-crafted approach is enhanced with resources--such as Aplia and CengageNOW--that will help your students improve their understanding and will help you streamline tasks and save valuable time. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

ECON: MICRO3
  • Language: en
  • Pages: 352

ECON: MICRO3

Created through a student-tested, faculty-approved review process with numerous students and faculty, ECON: MICRO, 3E is an engaging, accessible solution designed to accommodate the diverse lifestyles of today's learners without sacrificing content. ECON: MICRO, 3E truly leads by example as award-winning teacher and author Will McEachern uses familiar examples and illustrations drawn from actual daily life to vividly demonstrate how readers have been intuitively making economic choices and dealing with economic institutions and events their entire lives. With a user-friendly approach, McEachern connects these life experiences to key microeconomic concepts and today's latest economic developments and events. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Macroeconomics: A Contemporary Introduction
  • Language: en
  • Pages: 472

Macroeconomics: A Contemporary Introduction

Readers gain a strong understanding of economic principles with the hundreds of lively examples found in McEachern's MACROECONOMICS: A CONTEMPORARY INTRODUCTION, 11E. This book draws on familiar life experiences to help explain macroeconomic concepts, choices, institutions, and events. Interesting case studies, the latest research findings, and focused examples offer genuine insight into how economic principles work in today's world. A friendly writing style is enhanced by learning features that make the material clear and more direct. Understandable graphs and exhibits include captions that summarize key points, color-coded curves, and helpful labels for clarification. MACROECONOMICS: A CONTEMPORARY INTRODUCTION, 11E emphasizes how a solid understanding of macroeconomics can enhance professional and personal success. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Microeconomics
  • Language: en
  • Pages: 509

Microeconomics

McEachern is distinguished by a superior writing style that draws upon common student experiences to introduce economic concepts, making economic theory easily accessible, interesting, and understandable. "Case Studies" and numerous examples take advantage of students' intuitive knowledge of economics, building upon real-life situations. A streamlined design places pedagogy and illustrations directly within the flow of the text, making it less distracting and more useful for students. A fully integrated and sensible Internet strategy sets this text apart by tying numerous in-text features to learning enhancements and extensions on a dedicated Web site. The Fifth Edition makes unique use of The Wall Street Journal by including resources and exercises utilizing that periodical to help students learn to analyze the latest economic events. McEachern is also available in macro split and both micro/macro are in the principles text.

ECON MICRO
  • Language: en
  • Pages: 400

ECON MICRO

4LTR Press solutions give students the option to choose the format that best suits their learning preferences. This option is perfect for those students who focus on the textbook as their main course resource. Readers gain a strong understanding of economic principles with the hundreds of lively examples found in ECON Micro. This book draws on familiar life experiences to help explain economic concepts, choices, institutions, and events. A friendly writing style is makes the material clear and more direct. Understandable graphs and exhibits include captions that summarize key points for review, color-coded curves, and helpful labels for clarification. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Economics: A Contemporary Introduction
  • Language: en
  • Pages: 800

Economics: A Contemporary Introduction

Readers gain a strong understanding of economic principles with the hundreds of lively examples found in McEachern's ECONOMICS: A CONTEMPORARY INTRODUCTION, 11E. This book draws on familiar life experiences to help explain economic concepts, choices, institutions, and events. Interesting case studies, the latest research findings, and focused examples offer genuine insight into how economic principles work in today's world. A friendly writing style is enhanced by learning features that make the material clear and more direct. Understandable graphs and exhibits include captions that summarize key points for review, color-coded curves, and helpful labels for clarification. More challenging graphs in the book are built one step at a time. ECONOMICS: A CONTEMPORARY INTRODUCTION, 11E emphasizes how a solid understanding of economics impacts professional and personal success. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

ECON: MACRO4
  • Language: en
  • Pages: 368

ECON: MACRO4

4LTR Press solutions give students the option to choose the format that best suits their learning preferences. This option is perfect for those students who focus on the textbook as their main course resource. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Economic Principles
  • Language: en
  • Pages: 814

Economic Principles

  • Type: Book
  • -
  • Published: 2011-03-25
  • -
  • Publisher: Unknown

McEachern “teaches by example.” It is the text that uses examples and illustrations that students will recognize when they show up for class the first day because they already have at least 17 years of personal experience with economic choices, institutions, and events. Taking a “just-in-time” approach by introducing material just as it is needed to develop an argument, ECONOMIC PRINCIPLES: A CONTEMPORARY INTRODUCTION, 9e, International Edition truly leads by example. In a decidedly user-friendly tone, McEachern assumes that students are already intuitively familiar with many economic concepts through their own life experiences. These life experiences are then explained to students as economic concepts with clear and interesting exposition, relevant case studies, and a clean, focused design. The text’s major applications take the form of Case Studies that are meant to be read and therefore are integrated into the flow of each chapter. With this ninth edition, the book’s well-crafted approach is enhanced with resources--such as Aplia and CourseMate--that will help your students improve their understanding and help you streamline tasks and save valuable time.

Economics Principles
  • Language: en
  • Pages: 800

Economics Principles

Easy to understand and filled with lively real-world examples, ECONOMIC PRINCIPLES: A CONTEMPORARY INTRODUCTION, Eighth Edition, is your ideal introduction to the principles of economics. McEachern approaches the course by using many economic concepts that you've likely encountered in your own life experiences. These life experiences are then explained as economic concepts through interesting case studies and a clean focused design. The case studies are found throughout the text, giving you genuine insight into how economic principles work in the real world.McEachern's approachable style is enhanced by the powerful learning tools you'll find on Aplia, a web-based educational program designed to improve your understanding and your grade.

ECON: MACRO3
  • Language: en
  • Pages: 352

ECON: MACRO3

Created through a student-tested, faculty-approved review process with numerous students and faculty, ECON: MACRO, 3E is an engaging, accessible solution designed to accommodate the diverse lifestyles of today's learners without sacrificing content. ECON: MACRO, 3E truly leads by example as award-winning teacher and author Will McEachern uses familiar examples and illustrations drawn from actual daily life to vividly demonstrate how readers have been intuitively making economic choices and dealing with economic institutions and events their entire lives. With a user-friendly approach, McEachern connects these life experiences to key macroeconomic concepts and today's latest economic developments and events. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.